So many brands in India have already mastered the art of video storytelling in longer-forms. Read on to learn how you can do it too. Six YouTube videos uploaded by three brands in India over the past ...

If brands want to get the very best out of social media at some point they will have to embrace the art of storytelling. This is a key aspect of a brand’s survival on platforms as diverse as Pinterest ...

A recent story in The Wall Street Journal highlighted something people in schools and workplaces have long noticed: companies are no longer focused solely on employees who can analyze data or manage ...

Here at Wishpond, we talk a lot about marketing tools — today, we want to talk a bit more about how to put them to best use to make your company shine. You put a lot of effort into building your ...

CEO of ECHO Storytelling Agency. Trusted by Fortune 500 brands and North America’s most successful individuals to get their stories right. Anybody following business news in recent months is likely ...

Every design tells a story. Every story has a design. It’s your job to connect the two. It takes planning and thoughtful design every step along the way. Effective storytelling requires that you use ...

In a recent book published by International Society for Technology in Education, Digital Storytelling: Guide for Educators, author and education technology consultant Midge Frazel shines a light on ...

Once upon a time in a dark, foreboding land called B2B, a number of very special people were scorned for different ways of thinking. Those people were the wordsmiths, the creatives, the videographers: ...

Data is everywhere today. From the apps we use to browse social media to the online shopping purchases we make, our digital footsteps create massive amounts of data. Companies large and small ...